After 15 years working in large FMCGs, marketing some of the country’s biggest food brands, Lisa decided to put her corporate experience towards doing something that would make a positive impact in the community. As a mother of young children, Lisa couldn’t fathom that in a country like New Zealand, 29% of children live in poverty and thousands go to school everyday without lunch.
With a mission to ensure no children go to school hungry and the belief that clever business solutions can solve big social issues, Eat My Lunch was launched in June 2015. For every lunch you Buy, Eat My lunch Gives a lunch to a Kiwi kid in need.
In just 7 months Eat My Lunch has made over 200,000 lunches, with 100,000 Given to kids in 30 low-decile schools in Auckland. Eat My Lunch has now expanded to Hamilton and will be launched in Wellington in mid-2016. Their efforts haven’t gone unrecognised as they won the Excellence in Social Innovation at the 2015 New Zealand Innovator Awards, Communicating Sustainability Award at the NZI Sustainable Business Network, a Local Hero Medal at the 2016 New Zealand Local Hero of the Year, and nominated for New Zealand Herald’s 2015 New Zealander of the Year.